Our Products
AFIA established the Safe Feed/Safe Food program to "promote generally accepted food safety guidelines designed to ensure continuous improvement in the delivery of a safe and wholesome feed supply for the growth and care of animals."
Select a Product Category:
Dairy Feeds
Ingredients
Corn (Whole, Corn Meal, Flaked), Oats, Soy, Roasted Soy, Expelled Soy (Soy Plus), Gluten 60, Gluten Feed, Distillers, Canola, Soy Hulls, Citrus, EZ-Flo Cottonseed, Wheat Midds, Red Dog Wheat Flour, Provaal Basic, and Molasses.
Line Feeds
We carry a wide selection of line meals and pellets to offer customers, but our specialty is custom mixes.
Custom Feeds
Our specialty is formulating custom grain mixes to meet the needs of each individual farm. Here at Richer's we are able to offer our dairy feed customers the ability to review and balance their dairy diets using AAMPS (Amino Acid and Metabolizable Protein System). AAMPS, which is essentially a computer model of a cow digestive system, is a cutting edge method for evaluating and balancing rations for high producing dairy cows. Specifically, the AAMPS program tells us how to best balance the dairy ration by using the computer to model how the diet will affect rumen function and efficiency.
Some additives available:
- Foot Health:
- 4Plex
- Hoof Zink
- Zinpro 100
- By-Pass Fats:
- Bergafat
- Megalac
- Megalac R
- Binders:
- ConditionAde
- MTB 100
- Omnigen AF
- Selenium:
- Organic Selenium
- Other:
- Biotin
- Levucell Yeast
- Mepron
- Metasmart
- MFP
- Niashure
- Smartamine
- Vicomb P+
- XP Yeast
Mol Mix
Richer's also sells Mol Mix for the use in Heifer and Dairy rations either through the use of lick tanks or storage tanks. These molasses blends provide sugar, protein, vitamins, and minerals to an animal's diet, along with reducing sorting, and increasing palatability. A great addition to a Dairy or Heifer T.M.R.
Mol Mix 20%
Mol Mix 32%
Mol Mix 32% with Bovatec
Mol Mix Dairy Blend 10
Special sugar blends delivered direct to the farm
Mineral Mixes
Richer's carries a full line of premixed minerals and also will formulate custom mineral mixes for individual farms or groups on farms. Richer's also carries a standard line of minerals that are denoted by their Calcium and Phosphorus levels and are available with medications as needed.
- Rich-Mins 1:1
- Rich-Mins 2:1
- Rich-Min 3:1
- Rich-Min 4:1
- Rich-Min Hi-Phos
- 1:1 Mineral w/ Bovatec
- 1:1 Mineral w/ Rumensin
- Super Dry Mineral
Heifer Feeds
Richer's heifer feeds are an economical blend of essential amino acids, energy, minerals, and vitamins to promote good health and encourage fast rate of gain. Both Richer heifer pellets are medicated with either Bovatec or Rumensin for an increased rate of gain and prevention of coccidiosis. The pellets are available in many protein levels to complement the forage program. The Elite line of pellets contains yeast to encourage rumen development and promote digestion.
Pellets
Elite Heifer 14% & 16% & 18%* & 20% & 22% & 35% (Medicated with Rumensin)
Heifer Grow 14% & 16% & 18%* & 20% & 35% (Medicated with Bovatec)
AB-Solute 18 - 20%* (Medicated with Aureomycin and Bovatec)
* Available in 50 lb. bags as well as bulk
Dry Cow Feeds
Richer Dry Cow Feeds were developed using New York forages. These feeds were designed to provide a unique blend of amino acids, carbohydrates, vitamins, and minerals. Dry Cow feeds are formulated to minimize dietary cations (potassium, sodium, and calcium) and maximize intake of dietary anions (sulfate and phosphate). At the recommended feeding rate these feeds will supply at least 2,000 I.U. Vitamin E and .3ppm selenium. These pellets are very palatable due to the use of molasses and alfalfa meal. Refreshenator is Richer's dry cow pellet designed to fulfill the unique needs of a 40-day dry period.
Pellets
Close Up Dry Cow* pellet (Added yeast, Organic Selenium, and Niacin)
Recommended for use 2 weeks Prefresh into early Postfresh

Close Up R Dry Cow pellet* (Medicated with Rumensin)
Far Off Dry Cow*
Recommended for use from Dry off until 2 weeks Prefresh
Refreshenator* pellet or meal (Organic Selenium, and added Yeast)
Recommended for feeding for a 40-day dry period
Rejuvenator 38% Concentrate*
(For use in combination with High Moisture Corn or corn meal)
*Available in 50 lb. bags as well as bulk
Starter Feeds
Textured
Our textured starters are a highly molassified blend of flaked corn, oats, and pellets that contain a unique essential amino acid blend, high energy, and unique vitamin and trace mineral needs for a fast growing animal. All the textured feeds also incorporate yeast to encourage rumen development and promote digestion. The Starters are available in non-medicated or medicated, at a level that stimulates faster growth and prevents coccidiosis.

AB-Solute 22* (Medicated with Aureomycin and Bovatec)
Calf Builder 19%* (Non Medicated)
Sweet Calf-B 19%* (Medicated with Bovatec)
Elite Calf 19% and 22% (Medicated with Rumensin)
Sweet 16%* (Non Medicated)
*Available in 50 lb. bags only
Pellets
Ultimate Calf Starter pellets are formulated using ingredients that will promote increased rates of gain. Ultimate Pellets contain a unique blend of essential fatty acids and a unique carbohydrate that's proven to improve growth and starter intake. Ultimate Pellets are also formulated to address the unique vitamin and trace mineral needs of the fast growing animal. This line of pellets is medicated with Rumensin to stimulate increased rate of gain and for the prevention of coccidiosis in your growing calves.
AB-Solute 22* (Medicated with Aureomycin and Bovatec)
Ultimate Calf 19% & 22%* & 24% (Medicated with Rumensin)
*Available in 50 lb. bags as well as bulk

Milk Replacers
Richer Milk replacers utilize all milk protein for the best digestibility and gain. They are instantiated for easy mixing, and are fortified with essential vitamins and minerals to promote good health and rapid growth.
For more information please visit Milk Products Inc.
Richer 20-20 All-Milk with Deccox
An All-Milk product that is 20% Protein and 20% Fat that also contains Deccox to help prevent coccidiosis in young calves.
Richer 20-20 All-Milk with Neomycin and Oxytetracycline
An All-Milk product that is 20% Protein and 20% Fat that is medicated with Neomycin and Oxytetracycline at 400 g/ton and 200 g/ton respectively to aid in the prevention of bacterial scours.
Richer 24-17 All-Milk with Neomycin and Oxytetracycline
An All-Milk product that is 24% Protein and 17% Fat that is also medicated with Neomycin and Oxytetracycline at 400 g/ton and 200 g/ton respectively to aid in the prevention of bacterial scours.
Akey 20-20 White Gold - Non-medicated
An All-Milk product that is 20% Protein and 20% Fat.
If you have any questions about any of the products listed on this page feel free to contact your area Dairy Specialist or the mill closest to you.